Web and Mobile App Design
Slick UI designs that are actually ‘codable’, responsive and uncompromising on experience.
Conversion Rate Optimization
Get the most out of your product’s funnels with analytics, research and testing.
Make your brand stand out, consistent across mediums and memorable.
Writing scalable and modular HTML & CSS code that is pixel perfect to the design.
ProjectsView all   →
iOS/Android app design • Conversion rate optimization
Redesigning a booking experience to improve feedback and choice
I made the booking form dynamic with instant feedback to the user at each step of the journey, resulting in a 6x increase in bookings.
Automating communication for low-literate and offline workers
I translated native mobile app functionalities onto feature phone's capabilities using automated voice calling.
Web app design • Conversion Rate Optimization
Improving the conversion rate for online insurance purchase
Using qualitative and quantitative analysis, I identified and fixed drop-offs in the conversion funnel for travel insurance purchase.
- Service design
- Interface design
- User research
- User testing
- User interviews
- Product sprints
- Product strategy
- Design systems
- HTML & CSS
- Conversion Rate Optimization
- Search Engine Optimization
- MySQL queries
- Brand identity
- Adobe XD
- Adobe Photoshop
- MySQL Workbench
- Maze (User testing)